How to Find the Best Digital Loyalty Program for Your Business Returning customers spend 67% more on average than new customers (according to HubSpot). Converting new customers to returning customers is as simple as making them feel valued and rewarding them for coming back. There are many ways t... View Post

An integral part of running a business is having a cohesive brand. You create a cohesive brand based on how your customers perceive your online presence (your website and social media) and your physical space. Everything you post should sound like it comes from one personality. You should feel comfortable evolving as a business for what your customers want and need. Most importantly, your values should be prominent, both in writing and in the way you conduct yourself. If you follow these steps, you will create a cohesive brand your customers will appreciate.  View Post

When it comes to opening a business, you have many decisions to make. Who you'll hire, where you'll operate, and, most importantly, what Point-of-Sale system you'll use. This choice is a big factor in how your business will run. View Post

Being more eco-friendly is easy and incredibly beneficial. This means caring for our planet and saving money in the long run. It gives your business a better public image and more opportunities for tax-breaks. The cost of switching to eco-friendly options is far outweighed by the benefits. This is why you should do these simple things to make your life and your business more eco-friendly.  View Post